News and Announcements

[Upcoming Webinar] Turn conversion benchmark data into results

Hey folks! Mark your calendars! On Dec 11, 2024 at 12pm ET we’ll be joined by Andrew Miller (@Andrew), co-founder of Workshop Digital (and OG community member 🤝 ) to discuss how his agency uses the 2024 Conversion Benchmark Report to deliver results for their clients.During this session, we’ll discuss:How to use benchmarks to find new ways to boost your conversion rates How to move beyond best practices—use data to shape strategies tailored to your audience How to test landing pages, interpret data, and track progress for ongoing improvement👉 Register for the webinar here to grill Andrew with your questions 🔥 Unfamiliar with Unbounce’s Conversion Benchmark Report? Here’s a recap: The 2024 Conversion Benchmark Report with data from over 57 million landing pages and 9 industries.The report reveals:Conversion benchmarks for your industry Where you should focus your paid media budget Which industries need to focus on mobile optimization How to write copy that converts …and more! 📃G

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1 month ago

Ed_IlnickiCustomer Marketing Strategist @ Unbounce

The Unbounce Community has a (slightly) new look!

Hey everyone 👋🏻You’ll notice that the Unbounce Community homepage is looking a little bit different as of today. We’ve prioritized some featured content like product updates and unique stories from the Unbounce team and hidden some older content. Our goal is to give you a quick summary of what’s new at Unbounce when you arrive so it always feels fresh and up to date, plus make navigation simpler for new Community members.Feel free to tag me if you see a conversation that should be featured on the home page, or send me a message if you have other ideas of what you’d like to see.

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1 month ago

Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Unbounce and Insightly merger + your data sharing options

Hey everyone 👋🏻We are excited to announce that Insightly and Unbounce have officially merged to create a stronger, more innovative company dedicated to serving your needs.This merger combines the strengths of both organizations, enabling us to offer enhanced products and services and provide you with even better customer experiences.What this means for youAs part of our integration process, we will be sharing customer data across brands to streamline our operations and deliver the following benefits: Improved customer service and support Enhanced product offerings and personalized recommendations More effective and relevant marketing and cross-selling opportunities Analyzing customer preferences and behaviors Conducting joint marketing and promotional activities Operational optimization and strategic planning We understand that your privacy is important, and we are committed to protecting your personal data per all applicable data protection laws, including CCPA/CPRA, GDPR,

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4 months ago

Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Rewatch: Advanced CRO strategies to maximize impactNews

It’s 2024 and budgets are down, CPAs are up, and third-party data is going *poof*. Turning a profit with paid media is no easy task, and sharpening your optimization skills is more important than ever. But there’s good news: our latest webinar shows you the right CRO strategies to maximize your ROI and ROAS on paid search with the budget you already have.Watch and learn how CRO experts Alex Nazarevich and Prash Brooks improved Unbounce’s CAC by 50% (🤯). Discover how to make your paid media budget go further through hands-on conversion optimization and experimentation strategies.Here’s a preview of what we covered in the session: Advanced optimization strategies for your ads to turn more views into clicks Hands-on tips and insights to increase your landing page conversions A guide to building your own experimentation framework to boost campaign performance Enjoy! And let us know what topics you’d be interested in for our next webinar. 🎥

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8 months ago

Quinn_OmoriSenior Partner Support Manager @ Unbounce

Updates to our WordPress domain plug-inNews

Hey everyone 👋🏻You may have heard about recent security enhancements to make Unbounce pages more resilient to cyberattacks, specifically DDoS attacks. For these updates to take effect, we require customers using the WordPress domain plug-in—which lets you publish Unbounce pages directly to a WordPress domain—to upgrade to a new version of the plug-in. This can be done directly in WordPress, the latest version is 1.1.2.As we finalize the transition to our new systems, we’re shutting down old versions of our WordPress plug-in. If you’re using an old version, you’ll want to update to 1.1.2 as soon as possible to keep your pages online. Here are the instructions: Log in to your WordPress dashboard Go to Plug-ins → Installed Plug-ins You’ll see an ‘update available’ notice for your Unbounce plug-in Hit ‘update now’ Next, go to ‘Unbounce Pages’ in your WordPress dashboard Hit ‘Update WordPress Enabled Domains’ Note: You need to perform steps 5 and 6 even if you have automatic up

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10 months ago

Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Hello Unbounce Community!Looking for a demo on the basics of Unbounce? Check out our latest onboarding session for new customers. In this 30-minute session, we cover: Navigating the platform The basics of creating, editing, and publishing your pages Examples of reporting and integrations Managing your domain connections Account management and bonus features And if you’re interested in more tips and tricks to build high-converting pages in record time, check out our video library in the Help Center.

Watch our latest webinar for new Unbounce customersTutorial

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Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Unbounce scheduled maintenance—June 28, 2023

Hey everyone!A quick heads up that Unbounce will be performing scheduled maintenance and will be unavailable from June 28 at 5pm PT to 5:30pm PT. Existing pages will not be affected by this maintenance but you won’t be able to log-in to the platform for approximately 30 minutes.Our team is getting ahead of a major update from one of our platform providers, so we appreciate your patience for this short period of downtime.

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Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Increasing conversion rates—that’s the name of the game. And there are some teams out there who are absolutely winning the game right now.Our team recently interviewed Jeff Taylor, President @ Taylor Made Marketing, to learn more about how his team is getting astronomical conversion rates of 35% for their home improvement clients, 10X the industry average!And those big conversion rates are translating to big $ for Taylor Made’s clients, too: Taylor Made Marketing’s conversion rate and sales results.You can read the full interview right here to learn more about Taylor Made Marketing’s optimization strategy.And if you want to use AI-powered traffic optimization for your own campaigns, here’s how you can get started.

Learn how this agency uses AI to 10x their conversion ratesInterview

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Ed_IlnickiCustomer Marketing Strategist @ Unbounce

With access to Smart Traffic being expanded to more of our customers last month, I wanted to share a quick walkthrough of how to use the tool to start boosting your conversion rates. To turn on Smart Traffic:Step 1: Go to your Unbounce dashboardStep 2: Select your pageStep 3: Switch from ‘Standard’ page traffic mode to ‘Smart Traffic’Step 4: Create as many page variants as you’d like to includeStep 5: Republish!Where to turn on Smart Traffic in the Unbounce dashboard. Once Smart Traffic has completed its learning phase (about 30 visitors), it will start routing different visitors to the pages with the highest likelihood for them to convert. And as Smart Traffic optimizes and learns your visitors’ behaviors, you’ll see a lift in conversions. You can always add a new variant later on, just make sure you republish the page to restart the learning phase.So what are you waiting for? Jump into your Unbounce dashboard and get started with Smart Traffic today. And check out this article if y

So how do I get started with Smart Traffic?Tutorial

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Ed_IlnickiCustomer Marketing Strategist @ Unbounce

Share the love this Valentine’s day with your AI writer sidekickNews

Finding the right words can be so…ugh.. difficult. And it can take so much time to make it perfect. If you’re scrambling to find the right way to say how much you appreciate your customers, check out our special AI-powered message generator just in time for Valentine’s day so that you can share your love, admiration, and appreciation with anyone and everyone in your life—and it only takes seconds!I wrote a quick version to you, the Unbounce Community, using the theme of my favourite food: pasta!🍝Noodles of joy and hope,In the pot of life they stir;The Unbounce Community,A staple of friendship so pure,My gratitude will always endure.Not bad, hey? Don’t forget, you have free premium access to your very own AI copywriter right here in the Unbounce dashboard where you can write love letters—and so much more.

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carla.lynnManager, Customer Marketing @ Unbounce

Let's celebrate our 2022 successes! (+ Unbounce holiday support hours ⏰)

Phew, what a wild ride 2023 has been. There’s been victories and learnings, and we’re so thankful to have done it all with you—our amazing customers. Over the last year, we … Captured over 3 billion landing page visitors Tracked over 279 million conversions Saw an avg conversion lift of 30% on pages with Smart Traffic And we couldn’t have done it without you. ❤️ What have been some of your key moments or results over the past year? We’d love to see a postcard snapshot of your successes that you’ll take with you into the new year.Maybe you have higher-than-average leads generated. Maybe you launched your first landing page. Whatever it is, share your marketing moments in the comments. Let’s learn from each other and celebrate our wins as motivation to keep the momentum in the new year!P.S. Need to get in touch with the Unbounce Support team between 25 December, 2022 and 2 January, 2023? See our holiday support hours here. ➡️

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kloeProduct Marketing Manager @ Unbounce

Share your thoughts and you could win $200! 💰

Hi community members, penny for your thoughts? How about a chance to win one of ten $200 gift cards?The Unbounce team is working hard to build a product that exceeds your expectations, and that's why we need your feedback. Start survey P.S. Complete the survey by Wed, June 29, for your chance to win $200! 🤞

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carla.lynnManager, Customer Marketing @ Unbounce

Share your story with Unbounce! ⭐️

Howdy there! I'm Carla, a content creator with Unbounce. ⭐️ Do you have beautiful landing pages? Amazing conversion rates? Or just a really inspirational story to share about how landing pages have impacted your business? I'd love to hear from you! We're looking for awesome businesses—just like yours—to be featured as Unbounce customer stories. We’d kick this off with an interview (either by Zoom or email questionnaire), to dive into your what, how, and why—which we’d then develop into various content pieces. Interested to share your story? Reply with a link to one of your landing pages and I’ll be in touch! ⬇️ Looking forward to meeting you and learning more about your Unbounce experience!

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JessFormer Community Manager @ Unbounce

Creating Variants - Where To Begin?

Hey everyone! As promised, I’m kicking off our series of tips and tricks to optimize your landing pages for high conversion. Whether you’re just getting started building your landing pages in Unbounce, or if you’re a seasoned pro looking to get the most out of Smart Traffic – there’s something in here for you. Variant Creation – Where To Start? First I’ll explain why to create variants for your landing pages: When you build just one landing page, you’re limiting yourself from being able to appeal to a wider audience. Even with traditional A/B testing, that’s still suggesting that there’s a “one-winner-fits-all” landing page, which as we’ve discovered isn’t true at all. By creating multiple variants, you’re giving your landing pages the highest chance of success by appealing to many different kinds of visitors. Perhaps your visitors are on mobile devices, or they’re located in a specific region, or they match a certain demographic. Whatever it is, there’s a way for you to create content

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AmandaHead of Community @ Unbounce

Important (and Exciting!) Unbounce Community News 🎉

Hello Unbounce Community 👋 We have some very exciting news to share. As you already know, the Unbounce Community has been a source of help and support for our customers for many years. Well, over the past few months, we have been hard at work behind the scenes developing a new and improved Unbounce Community, which is set to officially launch in May. 🚀 We will be migrating off of our current site to an enhanced community platform, which unlocks much more functionality, improves usability — and looks slick! As we finalize this transition, the existing Unbounce Community will become read-only as of Monday, April 11, 2022 until the launch of the new platform in early May. During this time, this community site will remain live. You will still be able to view all published content but will not be able to post anything new. Once the new Community site is ready to go live, this URL will automatically redirect to the new version of our Community. You will receive instructions o

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isabelganGrowth Product Manager @ Unbounce

$35 for 30 minutes - we're recruiting for user research participants!

Hey Community friends! Isabel from Unbounce here Our Product team is conducting some research next week, May 18 & 19, for marketers to share their opinions with us in relation to what your best customers look like.All we’d need is 30 minutes of your time and to thank you, we would like to give you a $35 Amazon gift card A bit about you:You are NOT an Unbounce customer or have just started using Unbounce Your company size is 1-50 people You are not working for an Agency (sorry Agency peeps!) Based somewhere we can issue an Amazon gift card Have not participated in any research with Unbounce in the last 3 months (and are not currently booked in)If that sounds like you, then please go ahead and send me a private message or like this post! Thanks so much Isabel

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Hussaina_WardhawalaFormer Unbouncer

$35 for 30 mins - Recruitment open for User Research

Hey Community!Our team wants to test out a new tool with you!We have ~8 spots open for a 30 minute session each between 26th - 28th April.The session will last approximately 30 mins, and we are offering a $35 Amazon gift card in exchange for your time. If you’re interested in participating and have availability between 26th - 28th April, please fill out this form. https://unbounce1.typeform.com/to/oBI0JNbZAs spaces are limited I’ll be reaching out to those who meet the criteria, so stay tuned!- Hussaina from Unbounce

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Joel_McDonaldTechnical Partner Program Manager @ Unbounce

Apps-For-All April Webinar

Hey Community People 👋 Joel from Unbounce here yet again to let you know about this month’s Apps-For-All webinar! Earlier this year, we launched Unbounce Apps , bringing best-in-class functionality to your Smart Builder landing pages. Our mission is to build all kinds of apps for any kind of business, and that means new apps every month! On April 20th, at 10am PST I’ll be hosting this month’s Apps For All webinar. During the next 30-minute webinar, we’ll demo all of our recently launched apps, tease some of the upcoming ones, and run a Q&A where you can ask any questions you have about Unbounce Apps. We’ll finish the webinar with a skill-testing question and have an opportunity to win some cool Unbounce SWAG. You can sign-up for the webinar via this registration page. If you’re unable to make the webinar, sign up and we’ll send you a recording after its over. I’ll see you at the webinar 🙂 Best,

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Joel_McDonaldTechnical Partner Program Manager @ Unbounce

Apps-For-All Webinar: Wednesday March 15th

Hey Community People 👋 Joel from Unbounce here! Last month, we launched Unbounce Apps, bringing best-in-class functionality to your Smart Builder landing pages. Our mission is to build all kinds of apps for any kind of business, and that means new apps every month! I wanted to let you know that on Wednesday, March 16th at 10am PST, I’ll be hosting our first Apps For All webinar. During the 30 minute webinar we’ll demo all the apps that were recently launched, tease some of the apps that are coming up, and run a Q&A where you can ask any questions you have about Unbounce Apps. We’ll be demo-ing twelve unique apps including: Typeform Stripe Vimeo Image Carousels Countdown Timer We’ll also have a skill testing question at the end of the webinar with a chance to win some cool Unbounce SWAG. You can sign-up for the webinar via this registration page. If you can’t make the webinar time, sign up anyways and you’ll get the recording sent to you after the webinar is complete. Feel

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AmandaHead of Community @ Unbounce

Unbounce just got WAY more powerful… 🚀

Hello Unbounce Community! 👋 If you haven’t already heard, we’re kicking off 2022 with some big news: Unbounce has just acquired LeadsRx! 💥 Why is this exciting news? This acquisition is exciting for many reasons - primarily because it allows Unbounce to provide our customers with a better understanding of the customer journey along the path to conversion, and insights into which marketing channels are most effective. Who is LeadsRx? LeadsRx is a multi-touch marketing attribution platform that makes it easier for marketers and agencies to measure the performance of their marketing channels. Using a proprietary pixel that only collects first-party data, their software understands the value of each customer touch point to help optimize conversion paths, ad spend and ROI. They’ve tracked over 130 million customer journeys with 2.5 billion touch points across 35,000 websites. 💪 What can LeadsRx do for me? Optimize ROAS: Find opportunities to reduce wasted ad spend

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sam.rousseauUnbouncer

We're recruiting for user research!

Update: We have now filled our spots! Thank you so much everyone 😃 Hey Community! Sam from Unbounce here 👋 I’m a product designer at Unbounce, and my team and I are working on some new designs that I would love to get your feedback on! The feedback sessions are being held from Mar 2 - Mar 3. All we need is 30 minutes of your time and to thank you, we will give you a $35 Amazon gift card. A bit about you: Your company size is 1-100 people You are not working for an Agency (sorry my Agency friends!) If that sounds like you, then please go ahead and fill out this quick survey, and if you qualify you’ll have the opportunity to book a time with us on those dates! Thanks so much & looking forward to talking with you! Sam

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Joel_McDonaldTechnical Partner Program Manager @ Unbounce

So You Think You Can App?

Hey Unbounce Community! Joel from Unbounce here, I’m Unbounce’s Technology Partnership Manager. 👋 In case you didn’t notice, we’ve launched some cool new Apps for the Unbounce Smart Builder and I’m curious… Do you think you can build an App? Building an Unbounce App requires some developer chops and experience working with React and Typescript. If you’re interested in building or seeing how our Apps are built, complete this form so we can learn more about your App building experience, then our team will be in touch! Cheers!

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sepbazFormer Unbouncer

Introducing Unbounce Apps! 🎈

Hey all! Smart Builder, our AI-powered landing page builder, is pretty slick but dare we say it just got better. Introducing… 🥁 Unbounce Apps! Unbounce Apps allow you to add your favorite tools to your landing pages with a couple clicks – no coding required! When we set out to create apps for Smart Builder, our mission was simple: Create all kinds of apps for any kind of business - in short, Apps for All! With that mission in mind, we began breaking ground on a few apps that we thought all kinds of customers would find useful. We’re excited to announce that you now have access to the following apps in Smart Builder: Typeform - capture leads, receive files, host quizzes, and more! Stripe - accept payment directly from your landing pages 💰 Unsplash & Pexels - bring your pages to life by getting creative with beautiful, free stock photos and videos. Ready to take Unbounce Apps for a spin? Just login to your Unbounce account to create a Smart Builder page, and c

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AmandaHead of Community @ Unbounce

Saying Goodbye to AMP Pages on February 2, 2022 👋

Hello Unbounce Community! If you haven’t already heard, I wanted to let you know that Unbounce will be deprecating all AMP Pages on February 2, 2022. What is AMP and why is it going away? Google’s AMP is an open source project designed to help web publishers create mobile-optimized content that loads instantly on all devices. We added this functionality to the Unbounce builder in 2019, but as of 2021 Google will no longer be using AMP to rank pages (thanks to the rollout of their new page experience algorithm,) and are removing AMP icons in search. Essentially, AMP is becoming an outdated technology. For this reason, Unbounce is retiring our AMP page creation functionality as of February 2, meaning you will no longer be able to access your AMP Pages with Unbounce. Your visitors will still be able to visit your AMP landing pages until February 28, but you will not be able to access them or make changes to them after February 2. You have nothing to worry about, though - Unbounce mobile p

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AlyssaUnbouncer