Rather than adding the dynamic text string to the

querystring, I’d rather see it added to the page’s URL. I believe this is

better for PPC landing page quality and relevance.

So for example, passing “americano coffee” as the dynamic text string

currently requires:

http://my.unbouncelandingpages.com/page?keyword=americano-coffee

I’d rather use:

http://my.unbouncelandingpages.com/page/americano-coffee