Hey folks! Jess here from Unbounce HQ
Now that we’ve entered into a shiny new year, we’re ready to jump into 2018 with both feet!
Looking back on 2017, the team here at Unbounce asked ourselves; what went well? And what would we do differently? So, in the name of transparency, we’d like to share with you fine folks some of the things we’re super proud of, and some of the changes you’ll be seeing in the Unbounce app… Starting today!
In November 2016, Unbounce launched Convertables, and judging by…
Great to see this!
“Great addition to Unbounce”
“Awesome new feature”
“Easy to use - in true Unbounce fashion.”
“Easy to produce and implement. So happy to have it!”
“So pumped you guys rolled this out!”
… You all kinda loved 'em! And we’re super proud of that.
However, moving forward, we’re making a change to help simplify the terminology that we use when we talk about Convertables and overlays.
We’ve made the call to rename overlays to popups and eliminate the word ‘Convertable’.
(pause for reaction)
Based on the data we’ve combed through, and many conversations we’ve had with you all throughout the year, this title change will help eliminate any confusion around what the heck a Convertable is!
But don’t worry, the only thing that we’re changing is the name. You’ll still be able to convert more of your website traffic with targeted popups and trigger relevant offers and promotions, on any page of your site (even on sites that weren’t built in Unbounce).
So as we dive into the new year, you can expect to hear more awesome updates about Unbounce landing pages, popups & sticky bars that will help you crush all your conversion goals in 2018 (and beyond)!
Got a question or some feedback? Hit reply and let’s chat!