Is there a way to capture form abandonment for retargeting?

  • 30 April 2019
  • 2 replies
  • 23 views

Hi Brains Trust! I am wanting to retarget my visitors that do not complete the form on my page. Preferably I would like to target those who fill in the first field and then abandon the form. How could I do this?
Thanks!


2 replies

Userlevel 7
Badge +3

Hi @FelicityACD,

You should be able to do it either through some custom JS or through Google Tag Manager. Firing a retargeting pixel when certain conditions are met.

Best,
Hristian

Hi there @FelicityACD ! Tracking & retargeting the visitors that start filling out your Unbounce forms can be as easy as a couple clicks — and doesn’t require any special coding knowledge 🙂

You can track form abandonment & any Unbounce Forms with the 1-line JavaScript tracking code by Insiteful: detailed instructions here.

Capturing leads that abandon your Unbounce forms doesn’t have to be complicated — you can even completely automate remarketing for abandoned forms!

Hope this is helpful!

– Chad

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