Topics started by Erin_Brown

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Erin_Brown
Erin_BrownFormer Unbouncer
posted in Tips & Scripts

Master Your Brand's First Impression with Facebook Tabs

Beyond establishing the credibility you need to convert landing page visitors, did you know that SSL (Secure Sockets Layer) extends the possibilities for where you can feature your landing page offers? Take Facebook tabs, for example. Facebook tabs are customized pages within your fan page or business page that allow you to highlight a special offer, promote a contest, or anything else you have in mind via an extra tab along your tabs bar. These tabs are helpful in that they showcase your landing page directly within the Facebook interface, so you don’t add any friction to the user experience. The Facebook tabs appear on your business page right below the cover photo Now, for some marketers, custom tabs went the way of the dinos when Timeline layout for business pages came into play back in 2012, but if you’re passing on custom tabs, consider how they could help improve the first impression you set on this channel. While Facebook tabs aren’t a hot spot for long-time fans of your page,

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Les
6 years ago

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