Introduction Thread

Hi fellow Unbouncers!

I am the founder of Nexus Conversions where we help convert complacent visitors into engaged customers.  We like to think that we are at the nexus (see what I did there*) of CRO and visual storytelling - usually taking the form of an animated video.  With that said, my name is Joe and I enjoy dabbling in all things “marketing”.  My favorite marketing campaign would have to be the pet rock.  Shout out to my dog and co-founder, Moe.

^ because you never know how your audience will respond to variant A…

Stay classy Unbouncers,

Joe Faillace
Linkedin

Thanks Justin!  I’m happy to say that the 5 minutes I spent looking for that GIF was the best wasted time of my day.

Rumor is that he only tests two buckets at a time! haha thanks, Amit!

Welcome to the Community, Alexander! Very happy to have you on board. :) 

Welcome Alex. The force is strong here in the unbounce community, we have a number of really good and helpful people, I hope we can all pitch in to make sure you hit your goals.

I’ve had a look at your lp and gone through the sign up process to see how easy it was. I’d like to throw some feedback out there if I can.

I have some experience in these areas. Ebooks, list building, affiliate offer upsell and then remarketing to your list for increased profits. I’m assuming that’s pretty much your plan. It’s a solid one that’s proven to be effective. Your into neuro linguistic programming so let’s use that to our advantage

I’m just going to keep this mostly about your first landing page not confirmation page

I hope you don’t mind me bullet pointing this, it’s easier on how my brain works.

1. Your headline is a bit long and a little confusing. The word Free gets lost in the black text and the volume of text drowns that usp out. It says half the effort, half of what? It’s unquantifiable at that stage and creates confusion and lacks the reassurance it’s meant for.

2. Visual cues are missing, it’s too text based, no friendly smiling people or flash cars amd houses or at least a couple who look comfortable, maybe throw in a couple with a child looking to secure their families future. Whatever you do you need to portray some happy people or aspirations that will appeal to your audience and break up the text.

3. I know your usp bullet points are phrased in a way that try to capture attention and drive an emotional and materialistic need. From a users perspective I was uncomfortable with the way points 2 and 4 read, I’d rephrase but definitely drop the three dots, …

4. If it were me I’d want to know who you are and what gives you the right to even produce a book like this and claim to be an expert. Don’t go overboard just stick to facts but you need to establish yourself as an authority to show product value even to give something away.

5. Your book won’t download and your video didn’t display once I’d submitted my email address. Could be my phone as signal is bad, just remember people look at these kinds of things spontaneously and your landing page after signed is a bit mundane. Celebrate

Good news is i got the download from your email… I’ve not read it yet, it wasn’t my original intention, but I like the tone of the first couple paragraphs so I might well delve deeper! 🙂

My original message got clipped, I meant, celebrate the fact they have taken their first step to a new life, bells, whistles and positive re-inforcement, you have their interest, now build on their urgency and momentum to really get them to respond to your product offerings. 🙂

Cheers

S.

Excellent advice Amit, liking the idea of giving away the first chapter especially.

S.

Ha Ha !!! Love love that gif Justin!!

And thanks for the love - it’s all just crazy science !!!

Oh hey!

I’m the Blog Editor at Unbounce. In five words or less… the blog is my baby. 🙂

I’m lucky enough to spend my days working with our expert contributors and internal experts, who have taught me so much about landing pages and marketing campaigns. I know there’s still a ton to learn, though, which is why I’m here! Looking to learn some new tricks from all you smart marketing folk. 

In my spare time I like making collage and going to comedy shows. Always up for a sensible chuckle. 

Hit me up on Twitter or LinkedIn! Peace!

I finally had the chance to meet Justin at our Vancouver office this week, and he implied some very unfortunate outcomes for me if I failed to introduce myself here.

Actually, he showed me some of the awesome stuff happening here and I felt embarrassed for not having introduced myself already!

So a bit about myself:

• I’m a writer for Unbounce Ñ check out my posts on the blog
• I’m 26 years old, and have been working in marketing for the past seven years
• I really like Beyblade
• My favourite marketing campaign ever is Cards Against Humanity’s “$5 more” Black Friday sale (and this is a case study for the ages if there ever was one)
• I think this gif is pretty much the best way to express excitement for anything:

Well, that seems like a pretty good note to end on. Thanks for having me!

Hey everyone, 

I work for a medical company and I do unbounce landing pages for Korea and the US . I want to help more small business to sell globally online with unbounce  in the future. 

Unbounce is great and you all have a bright future! 

wow!! If I go to Canada can I visit you and Izu? hehe 

• My name is Kathryn, I am in Customer Support, if I wasn’t in CS at Unbounce I’d be breeding ornamental shrimp. And aquascaping. 
• “Don’t Mess With Texas” - learn here: https://en.wikipedia.org/wiki/Don%27t_Mess_with_Texas
• I am a dog and cat person. I am a general animal person.
• I enjoy Star Trek more than I enjoy Star Wars. But I’m not really a big fan of either, sorry.
• Here’s my twitter: https://twitter.com/ofbug
•