Is it possible to capture UTM parameters with Unbounce when someone loads the landing page instead of using a form submit? We don’t want to use GA or anything else to capture that. The conversion goals just show if someone clicked a link, but not what UTM parameters were in the URL when they clicked that link.
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Yes indeed it is 🙂
You can select the “Pass Through Parameters” box within whatever your Click Action is on the page. Here is some more detail from the Unbounce docs as well, https://documentation.unbounce.com/hc/en-us/articles/360001198863-Passing-URL-Parameters-Through-a-Form
Hope that helps!
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