If you don’t currently have an ecomm store, Stripe is a good option for collecting payments as well as test the market for your products. Now you can build your own Stripe checkout right into your Unbounce landing pages to make it easier to turn more browsers into buyers.
See it in action! 💥 Here’s a landing page (built in Unbounce) using a built-in Stripe checkout.
Below we’ve broken down the instructions into two sections (with video) to make it as easy as possible.
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This is not an official Unbounce feature. This functionality is based entirely on third party code, and has only been tested in limited applications. Since this isn’t a supported Unbounce feature, our support team will be unable to assist if things go awry. So if you are not comfortable with HTML, Javascript and CSS, please consider consulting an experienced developer.
Step 1. Enable checkout and create SKU in Stripe
Go to “Settings”
Go to “Checkout Settings”
Make sure you toggle “Enabled” on the top right corner of your screen
Enter the domain you want to use for your checkout (your landing page domain)
Go to “Create your first product”
Click “Add a test product”
Select whether it’s a one-time purchase or recurring product
Enter product name, currency, and upload image
Click “Done”
Click “Use with Checkout”
Enter your “Success URL”; this is where you will send users after they purchase and were you can setup your purchase tracking (make sure this URL is also whitelisted on step 4)
Enter your “Cancel URL”
Copy the embed code and click Done
Step 2. Paste embed code in your Unbounce landing page (style as needed)
Drag and drop Custom HTML widget
Paste embed code and click Save
Position your placeholder
Click Save and then Preview to make sure your CTA Button is positioned where you want it
Style CTA Button with CSS
That’s it! You’re done!
Let us know if you have any questions about these instructions in the comments section below 👇
Want to take your Unbounce landing pages + popups to the next level?
Thank you , did not realize that URL needs to be added as well.
Thanks for addressing this - we’ll add it to our documentation above so it does not get missed!
I added a small note to step 1.11 🙂
I’m having issues adding multiple buttons to one page, any idea if that’s possible?
Also, anyone having issues with the button working on mobile?
Hi there!
Yes this is possible, you’d need to copy + paste the button and change the button ID on line 6 and line 15. You can add a “2” for example “checkout-button-sku_FrL62erJBYMSXu2”.
Thanks so much for this tutorial, @Stefano and @Jonathan! Just what I was looking for 👍
I installed it and got it working, but for some reason after completing the test transaction, it kicks me back to the initial landing page after a few second delay on where I want people to land.
In the documentation there’s a link to a Chrome extension Unbounce External Conversion Assistant to ensure that the script is firing properly, but now the extension is dead? @Jess or anyone have a lead on that extension, please?
The only alternative I see is this one: Unbounce Page Lookup — and I see Stefano’s smile on the preview! Is this the same one or replacing the Unbounce one?
Thanks so much!
Hi there!
As long as the success page is on the same domain, you will be good to go.
The Unbounce Page Lookup is my favourite plugin, so make sure to install that for quick edit access to your landing pages.
I do have the Unbounce External Conversion assistant, but you’re right, it is throwing an error for me on the Google Chrome Extension page. Perhaps @Jess can investigate 🔍
Looking into this now! 🏃♀️ I’ll update when I hear something
Thanks, Stefano! I installed it!
… and I’m back! This is a known issue and our developers are currently working on a fix. They’ve removed the chrome extension from our documentation until it’s back up and running (at which point they’ll add it back).
Thanks for flagging that! I’ll keep y’all posted once everything is back to normal! Hopefully it’s resolved quickly.
Thanks Jess!
Hi @Stefano , thanks again to you and your team for this script. It’s great!
It just went live a few days ago and appears to be running smoothly except one thing. Unbounce seems to be missing some of the conversions.
We’ve had 70+ conversions, but Unbounce has only registered 49 for some reason. Am I missing something with my implementation? (https://backers.reduxwatch.com/thank-you).
I’ve created a subscription product in my stripe account, unfortunately, the reference video seems to be outdated.
I can’t use the “standard client account” as this doesn’t allow for subscriptions or coupons, I’m completely stuck.
I’ve talked to another developer I’ve worked with in the past, he was talking about creating an API but is not familiar with unbounce (this doesn’t make me feel confident in utilizing him).
Is there any guidance you can give or suggestions with whom to utilize to accomplish what I need done?
Hi Elbert! This might be a great question to run through support - i’m not entirely sure what may be causing your discrepancy here.
Hi Ron, you’re absolutely right. When we recorded these instructions the product was still in Beta. We’ll make a point to update these in the next few days.
To address your question regarding subscription / promo codes, it appears that Stripe Checkout may not be able to support promo codes at this time - but I am unsure if subscription products would work. If they don’t, you may need to set up stripe using the more traditional method. It would require some development work to have this set up on your landing pages, including hosting some files on your server.
If you can give my team a few days, we’ll re-record these steps, and and the same time we’ll see if we can get this working on subscription-type products.
@Jess Any ideas what’s going on here? Missing conversions issue continues to persist (55 missed). Kinda messing with my numbers. Want to start running some paid traffic, but worried tracking will be thrown off by this bug. Thank you!
Thanks, this worked great!
Is there a best practice for measuring a conversion every time someone clicks ‘buy’ and gets taken to the stripe checkout page?
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