Topics started by Jen_Pepper

6 Topics

Jen_Pepper
Jen_PepperFormer Unbouncer
posted in News and Announcements

Are you an Ecommerce Brand with Great Email to Landing Page Combos?

Hey all, Wanted to surface up an opportunity here in the Unbounce community 🙂 We’re currently writing an article on creating a more consistent experience from inbox to landing page where visitors convert), but we need a bit of help sourcing awesome examples. We want to showcase screenshots of emails and the specific offers ecommerce brands are promoting, but then also show the Unbounce-built landing page the email leads to (where the offer is a perfect message match). Anybody want to have their (or their clients) ecomm landing pages and email promotions featured this way? Feel free to reply below with your example screenshots, or send them my way directly at blog@unbounce.com. If you’re a great match, we’d love to include you! Thanks a million, Jennifer

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Jen_Pepper
4 years ago
Jen_Pepper
Jen_PepperFormer Unbouncer
posted in Uncategorized

How to Start Serving up Your Pages Securely with SSL

Security-conscious visitors to your landing pages are a fact of life. These are the folks who will double check your page for a secure connection before they’ll hand over any personal information in a contact form. No secure connection? They be like: The visual cues they’re looking for include the the little green lock icon that appears in the address bar, and the HTTPS web address, like this: Image https//lh3googleusercontentcom/8Q28QL-iDX15eEr8gEqe7B0vuB5HsfzNlSsuDllyJDqh8gav21Awq6jt-_LDFyidprZLVk20rr3EF71nMMdow5luE2tY_sduFZ_-1bKkjhxTZLqfrvbkJODC50BcuyAMVhVKyA81168×232 Close to half of people search for these visual clues on web pages because they need to know that you, and your offer, are legitimate before they’ll convert. Why so worried? Well, recent surveys indicate that77% of website visitors are concerned that their personal data could be intercepted or misused online, so marketers like you need to do everything you can to ensure your pages appear professional and trustworthy.

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Stefano
7 years ago
Jen_Pepper
Jen_PepperFormer Unbouncer
posted in Uncategorized

See how two brands used lightboxes to win the Spring Cleaning Contest

This Spring you might have opened up all the windows, let in some fresh air, and maybe even cleaned up the dreaded storage closet. And there’s no doubt it was glorious. But here at Unbounce, we wanted to reward a different kind of spring cleaning. The kind involving a landing page transformation. So the Spring Cleaning Contest was born. In April we invited Unbounce customers to submit a before and after of a landing page made cleaner, clearer, or more high-converting with lightboxes (a brand new feature to the Page Builder). Lightboxes are modal windows that allow you to feature nice-to-know information on your landing page without taking up critical real estate. You can use lightboxes to: Clean up the copy featured on your page to avoid info overload Setup better structure or information hierarchy (to guide visitors to convert with your CTA) Feature nice-to-know details like speaker bios, fine details, or extras, or Test out a lightbox form (enabling visitors to activate your

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Jen_Pepper
8 years ago
Jen_Pepper
Jen_PepperFormer Unbouncer
posted in Uncategorized

4 Days Left to Show off Your Lightbox Savvy for a Chance to win

Hi Unbouncers! Wanted to give everyone here a heads up that there are only four more days to enter the Spring Cleaning Contest! What’s that, you ask? (only the coolest opportunity you’ll encounter this season).  Here at Unbounce we’re looking to reward an Unbounce customer who can transform a landing page using lightboxe s, a brand new feature to the Page Builder.  Lightboxes are modal windows that allow you to feature nice-to-know information on your landing page without taking up critical real estate, or cluttering up your design.  To enter the contest you’ll send us a quick before and after of a landing page where you’ve used lightboxes to improve the overall experience for your visitors. For some initial ideas, you could use lightboxes to: Clean up the copy featured on your page to avoid info overload Setup better structure or information hierarchy (to guide visitors to convert with your CTA) Feature nice-to-know details like speaker bios, fine details, or extras, or Test out a

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Jen_Pepper
8 years ago
Jen_Pepper
Jen_PepperFormer Unbouncer
posted in Uncategorized

How SSL Can Boost Your Credibility and Conversions

In our ‘always-on, always-connected’ world (hey, even your grandma sees targeted Facebook ads these days) Ð you might think that the past is in the past, but some pre-digital nuggets of truth still apply. Think about traditional bank buildings, for example. Old banks tend to feature big marble pillars, mosaic floors, and ornate details. Come to think about it, even modern banks are sleek glass structures that scream, Ò_this is a legit place of business. We do not mess around!_Ó Image https//lh5googleusercontentcom/pPGutiNYtkEvFZEixondnBNGm6YbEwI1rECvrFyjKZ3GbwVFzlPAWRFHxmgbCW1dbKC128wr5YGf8iWPT40emm4Haw4fxAadXOSrCD7hLvzu2aT0dKVELv_mL317JEGjbQlVuBM1024×768 Image courtesy of S.L. via Flickr.com Well, sure, you’re thinking, but what does this have to do with my landing pages? Because a bank isn’t just a bank, it’s a place you trust to protect and manage your hard-earned savings. It’s a place that has to inspire confidence. Banks know trust is essential Ð in fact, every professional indust

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J
8 years ago
Jen_Pepper
Jen_PepperFormer Unbouncer
posted in News and Announcements

Becoming Mobile-ready is Easier Than You Think: 3 Tips for Transitioning to Mobile Responsive Landing Pages

Mobile devices are now so entrenched in the customer experience that if you’re not catering to this portion of your audience, you’re officially leaving money on the table. When you think about it, it’s been almost 2 years since Enhanced Campaigns became de facto in AdWords (meaning you can’t target desktop users alone anymore; you have to consider mobile viewers too), and last quarter 67% of emails were opened on a mobile device. This means that if your emails aren’t directing customers to mobile-optimized landing pages, over half of your reach is meaningless. If people click through to your landing page from an email on their phone, your landing page has to display perfectly on a smaller screen size or your chance to convert is over. Half of email recipients will delete an email that doesn’t look good on their phone, so imagine how many will bounce from your landing page if it isn’t responsive. With 79% of smartphone users keeping phones on, or near them, for all but two hours of the

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Jen_Pepper
8 years ago

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