Topics started by Ekaterina_Howard

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Ekaterina_Howard
Ekaterina_Howard
posted in Landing Page Review

Landing page feedback: what do you need to know to give meaningful advice?

“It depends...” is one of the most annoying answers ever - but sometimes, there’s just not enough background information to give feedback that’s actually useful.What are the must-haves and nice-to-haves for you when you’re reviewing a landing page, if any?(For me, the must-haves are:Previous step - for message-matching Visitors’ stage of awareness as they arrive on the page & by the time they get to the end of the page - message-matching + on-page copy Next step - what happens next & what to expect - also message-matching + ways to optimize CTANice-to-haves are… hard. For me it’s a “Give me all the background info I could possible lay my hands on.”)

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Amanda
Unbouncer
2 years ago

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