Replies posted by Manu_Mittal

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O
Oliver_Smith
posted in Uncategorized

Hidden Field Analysis Chart on the page dashboard

Jumping in to this thread to ask a question about the ValueTrack parameters. Backstory: We were successfully using Marketo hosted landing pages for our PPC campaigns. Each LP had a Marketo form with hidden fields for network, ad group, etc. Two of the hidden fields (AID and KW) used ValueTrack parameters: ex. http://info.companydomain.com/2013_LP… Now… we are using UNBOUNCE landing pages, each has an iframe that points to a Marketo LP with ONLY a Marketo FORM. (Seriously, just the form.) The form has all the same hidden keywords. When the lead goes into SFDC (via Marketo) after the form is filled out, NW & CN make it in no problem (values say Google_Search and Retain) BUT the value of AID and KW just say “{creative}” and “{keyword}”. Why would the ValueTrack not work with flow of: Google Search > Unbounce LP > iframe of Marketo LP/FORM > Form Submitted > SFDC

13
J
9 years ago

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