Replies posted by margotcodes

1 Reply

N
nancy.robles
posted in Landing Page Review

How Do You Improve the Video Play Rate on Landing Pages?

Hey there! Margot from Wistia here. That’s a great question. We often try to have big smiling faces on our video thumbnails, which we’ve shown has improved the play rate percentage of our videos. We’ll also sometimes do fun things with the play button, such as have someone in the thumbnail hold it, point to it, etc. Here’s a blog post that might help: https://wistia.com/blog/boost-play-rate-and-drive-action

7
N
6 years ago

Badge winners

Show all badges
Terms & ConditionsCookie settings