Replies posted by Reuben_Brunson

2 Replies

C
Chris_Castellano
posted in Uncategorized

Google Analytics Event Tracking Not Working?

No problem! (should probably mention I’m not Reuben, just part of his team and logged into his account…) Also, since the question has touched on concerns around cross-domain tracking and UA vs traditional analytics, GTM has some nice solutions for that as well. I think (?) lunametrics posted a walkthrough for that recently for anyone interested, though I’m sure there are plenty out there. Lots of nice documentation/experimentation is showing up right now for GTM.

20
J
8 years ago
C
Chris_Castellano
posted in Uncategorized

Google Analytics Event Tracking Not Working?

Just thought I would add that another option for event tracking (the one I use) with Unbounce pages is Google Tag Manager. GTM has event tracking functionality now. Check Justin Cutroni’s post about it. To test if it’s working, use the tag manager assistant extension, make sure you’re not in a profile filtering out your visits, and look at the event in real time analytics. Super simple. As long as you have decent command of regex and get comfy with GTM, it should only take a minute or so to set up events. I’ve tried pretty much every approach to event tracking and I’m liking the new GTM approach a lot, particularly for Unbounce. Kinda skeptical about GTM in general but… specifically for event tracking on Unbounce pages, it’s great.

20
J
8 years ago

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