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I have two buttons on my landing page:



  1. Free - Leads to a free signup page

  2. Pricing - Sends user to the pricing page


How can I track conversions based on which button was clicked? I’d like to see if a conversion came in as a result of clicking the free button vs the pricing button.


Is the easiest way to just add utm codes and reference back to the landing page in Google Analytics?


Thanks

utm - yes a good way. What you could also do is add a parameter to each link - say . website.com/free?whichlink=free . (different value for otehr link obsviouslly)


Then add a hidden field named ‘whichlink’ - UB will the pull this into the form field.


Actually, even easier - on each page (free and non-free) add a hidden field in the form and enter which page it is - like so:


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