Hello hello!
I get some conflicting messaging on this from Unbounce documentation, so here it goes.
Are users who reject some cookies from the consent banner included in the reporting of an AB test? You would expect that they wouldn’t, since UB can’t guarantee that they will be seeing the same variant etc but i read this in the FAQ’s. It would be great if someone can clarify!
How does consent impact Unbounce reporting? For example, if a visitor rejects or accepts consent?
For example, if your visitors reject theconsistency
cookie, the returning visitor will not see the same variant if they return to your page. Or rejecting thestatistics
means that counts for visitors and conversions will continue to increment, even for returning visitors