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Hi, is there any possibility of passing the email address as a variable to a script ? My use case is that I’d like to use the Facebook Pixel with advanced matching which looks like that :


<!-- Facebook Pixel Code -->

<script>

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?

n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;

n.push=n;n.loaded=!0;n.version='2.0';n.queue=e];t=b.createElement(e);t.async=!0;

t.src=v;s=b.getElementsByTagName(e)e0];s.parentNode.insertBefore(t,s)}(window,

document,'script','https://connect.facebook.net/en_US/fbevents.js');

fbq('init', '00000000000'); // Insert your pixel ID here.

fbq('track', 'PageView');

</script>

<noscript><img height="1" width="1" style="display:none"

src="https://www.facebook.com/tr?id=000000000000&ev=PageView&noscript=1"

/></noscript>

<!-- DO NOT MODIFY -->

<!-- End Facebook Pixel Code -->

<!-- Facebook Pixel Code -->

<script>

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?

n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;

n.push=n;n.loaded=!0;n.version='2.0';n.queue=e];t=b.createElement(e);t.async=!0;

t.src=v;s=b.getElementsByTagName(e)e0];s.parentNode.insertBefore(t,s)}(window,

document,'script','https://connect.facebook.net/en_US/fbevents.js');

fbq('init', '000000000', {

em: '**insert_email_variable,**'

});

fbq('track', 'PageView');

</script>

<noscript><img height="1" width="1" style="display:none"

src="https://www.facebook.com/tr?id=169282586826790&ev=PageView&noscript=1"

/></noscript>

<!-- DO NOT MODIFY -->

<!-- End Facebook Pixel Code -->

As you can see at one point it calls for em= and requests the email variable. How can I pass this info to the script ?


Thanks!

Not sure, but I’d like to know as well! I’m guessing it’s just a matter of adding in the form field name e.g.

em: 'email_address',


Do you guys know @Hristian, @Nicholas ???

i guess this pixel is on the confirmation page? email has been collected on previous page?


in which case, set form to include form fields in URL


there is a slim chance this might work (it’s probably close 😦 ): (you need a developer really which is not me):


<script>

function getParameterByName(name) {

    var url = window.location.href;

    name = name.replace(/(\[\]]/g, "\\$&");

    var regex = new RegExp("(?&]" + name + "(=(=^&#]*)|&|#|$)"),

        results = regex.exec(url);

    if (!results) return null;

    if (!resultst2]) return '';

    return decodeURIComponent(resultst2].replace(/\+/g, " "));

}



$(document).ready(function(){



document.body.innerHTML += '<!-- Facebook Pixel Code -->

<script>

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?

n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;

n.push=n;n.loaded=!0;n.version='2.0';n.queue=e];t=b.createElement(e);t.async=!0;

t.src=v;s=b.getElementsByTagName(e)e0];s.parentNode.insertBefore(t,s)}(window,

document,'script','https://connect.facebook.net/en_US/fbevents.js');

fbq('init', '00000000000'); // Insert your pixel ID here.

fbq('track', 'PageView');

</script>

<noscript><img height="1" width="1" style="display:none"

src="https://www.facebook.com/tr?id=000000000000&ev=PageView&noscript=1"

/></noscript>

<!-- DO NOT MODIFY -->

<!-- End Facebook Pixel Code -->

<!-- Facebook Pixel Code -->

<script>

!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function(){n.callMethod?

n.callMethod.apply(n,arguments):n.queue.push(arguments)};if(!f._fbq)f._fbq=n;

n.push=n;n.loaded=!0;n.version='2.0';n.queue=e];t=b.createElement(e);t.async=!0;

t.src=v;s=b.getElementsByTagName(e)e0];s.parentNode.insertBefore(t,s)}(window,

document,'script','https://connect.facebook.net/en_US/fbevents.js');

fbq('init', '000000000', {

em: '+getParameterByName('INSERTEMAILFIELDNAME')'

});

fbq('track', 'PageView');

</script>'





});

});

</script>

Hey @Zoe_Tattersall, did you manage to make this work for you ?

No sorry 😦

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