Based on the majority of my work, the theme doesn’t change too often. So it becomes difficult to keep landing pages fresh with unique content. How do you keep your page variants from getting stale?
I’ve got my go-to methods when creating another page variant. But I’m super curious to see what else people do when creating more variants. For example, if I need a quick way to make another variant I will…
Change the hero/header image.
Change the color scheme to relate to the hero/header image.
So if there are a lot of blues in the hero image, maybe I will choose a contrasting red for the button color.
Let’s see it Unbounce fam! What is your go-to strategy for an easy page variant?