What is the best way to setup Google Analytics goals to work with Unbounce?

Hey Adam!

I can’t say what the ‘best’ way to setup your goals is as several customers setup their goals in different ways. Since we don’t have access to their accounts, it’s hard to gauge what exactly is the most popular method.

That said, several customers have had luck by setting the goal in GA as a ‘destination’ and setting that destination url as a regular expression set to:

/.±form_confirmation.html

This should target your form confirmation dialog for all variants of your page

Hope this works just as well for you!

Hi Ben - Any Unbounce form confirmation dialog page will be whatever your URL is and then have a reference to the variant letter and then have form_confirmation.html as it’s page name.

So, if your landing page URL is www.mydomain.com/buynow, the URL of the confirmation dialog for variant A would be www.mydomain.com/buynow/a-form_confirmation.html, and for variant B it would be www.mydomain.com/buynow/b-form_confirmation.html, etc.

Since this question was first asked, Johnny’s actually had a chance to dig in a bit more, so we have documentation on setting your form confirmation as a destination goal in GA that you can find here. 

Hi Ignace, 

If you’re using the built-in form confirmation dialog, you won’t see the URL, since it’s in a lightbox, but as Quinn noted above, the URL is just your landing page URL with the variant letter and form_confirmation.html appended (ie. www.landingpage.com/a-form_confirmation.html for the A variant, www.landingpage.com/b-form_confirmation.html for the B, etc).

There’s also detailed instructions about setting up your form confirmation dialogs as Analytics goals here.

This is the updated documentation for anyone else who happens to land here: 
http://documentation.unbounce.com/hc/en-us/articles/204592994?_ga=1.138682035.1615046502.1434656213

Hi Josh + Oscar! 
You can find the updated documentation here: 
http://documentation.unbounce.com/hc/en-us/articles/204592994?_ga=1.138682035.1615046502.1434656213

Thanks for the updated article. Let’s give it a try :) 

Hi Carolin,

I believe these pages below are the ones you’re looking for:

Hi @nikesh,

Although on the surface the URL of the landing page and the form confirmation doesn’t change, actually in the background each variant has it’s unique letter.

Variation A, B, C, etc. Same thing with the confirmation popups. They can be uniquely identified.

Best,
Hristian