Hello @addeptmedia - nice to e-meet you
Our companies have done a little business together in past years - i think you ran Match through us to the UK market a couple of years back - bits and pieces both ways i think.
Have seen your native campaigns - very well run - i think you have a funeral campaign which does allot of volume? (amongst others i’m sure)
posting to cake we have used a couple of methods. I think we started using an unbounce webhook to send to a server post method in cake. The trouble with this is that you need an iframe of similar on the thank you page to fire third party pixels - it would be a race to which fired first - lead post from webhook or iframe on thank you page. If thank you page is first cake disregards the conversion as it hasn’t received the lead yet.
I can’t remember the error, but essentially its saying this can’t be a conversion if we don’t have a lead. Because of this third party pixels were significantly under fired…
To get round this instead of using a webhook, we the unbounce form to “go to url” and tick “append form data to URL” - again using a browser http post in cake.
A couple of ammendments required for the server post. Swap out ckm_campaign_id=[CAMPAIGN ID]&ckm_key=[CKM KEY]
and use ckm_offer_id and ckm_request_id instead. We also add ckm_bp=1 which tells cake it is a browser post - this way if / when reqid is dropped it won’t send to scrub queue because of “no pay affiliate found” - it posts as usual (there might be another setting to fix this somewhere)
reqid is passed down the line - each page forwards to next and on LP use a hidden field called ckm_request_id - pass in browser as this also - ckm_request_id=#reqid# .
So your “send to URL” in unbounce looks like this:
Of course you need to name the unbounce fields the same as in the cake vertical.
Hope this helps. I would be interested in how you got a postback pixel working for taboola if you would be happy to share?