Just wanted to give a quick update for those who might have missed this release a few months ago. Since the inception of Unbounce we’ve heard numerous requests for an easier integration with Google Analytics, including support for event tracking.
Needless to say we’ve made the process of implementing Google Analytics tracking on your landing pages super easy with the help of Script Manager. The added bonus? When you implement the Google Analytics tracking on your landing pages, it automatically creates event tracking for action items on your page as well.
You can read the full instructions in our documentation here, but if you want to dive right into it just follow these steps:
Under Settings, click ÒScript ManagerÓ. A dialog box will open, allowing you to select ÒGoogle AnalyticsÓ from a dropdown menu.
Enter your Website Tracking ID (found in Google Analytics)
Click “Add Script Details”
Two boxes will open, showing “Script Details” and “Script Usage”. From the “Script Usage” box, select which subdomains you’d like to apply the Google Tracking Script to.
Click “Save and Publish Script”
That’s it! If you want to learn more about how action items on your page will display in Google Analytics event tracking, check out the full documentation article in our academy here.
If there’s any further feedback on this integration, or if there’s something else that you feel we could add to make this even better, leave a comment below and let us know. :)