Hey Louisa! Thanks for chiming in here, and welcome!
So far, you’re doing all right things (running Google Adwords etc.) which is awesome, and I love the colours and overall design you’ve chosen - it’s very welcoming.
Often, when people aren’t “biting” on what you’re selling, it’s not about changing how you promote the offer, but moreso about changing the offer itself.
I think there might still be more ways to translate what it is you’re offering. It took me a bit of time to really understand what it is this page is telling me to do.
The CTA at the top of the page says “Get Started”, but it takes you to a form at the bottom that tells you to “Get A Quote”, I think getting a quote is a solid way to entice your viewers. You need to guide your visitors toward a single call to action with a combination of persuasive design and psychological triggers. So far, I think the design is already there, but your viewers might still be a little confused around what Travel Time Platform is.
Additionally, I think if the name Travel Time Platform is great! It helps to explain what the product is, so I’d suggest using that in the copy a bit more.
I’d also try giving a bit more personal touches to the Testimonials section. Try turning those boxes of text into quotes with images. I found this sample on Google, which I think is pretty effective:
Lastly, I’d like to see how it looks to use some iconography in your What You’ll Get section. Those are great features to point out, and some icons would draw a bit more focus towards them. Here’s a good resource for some free vector icons to have a look at: http://www.flaticon.com/
I hope this gives you something to work with. I’d love to see what our @Unbounce-Experts have to say about it. I’m sure they’ll chime in soon.