We’ve just launched a Facebook ad campaign for one of our online courses and so far it’s not converting very well.
We’ve seen 630 click throughs and no purchases. It is a high ticket item, but I’d appreciate your feedback on the design and perhaps I’ve forgotten something quite crucial that is putting people off.
I’m running two ads in the ad set. One reads
Explore & practice the fundamental principles of pranayama with this online yoga course certified by the Yoga Alliance. - Sign up->
And the second is
Pranayama with Richard Rosen: An online yoga course for the continuing education of yoga instructors and yoga professionals, certified by the Yoga Alliance. - Learn More->