1: What challenge are you currently trying to solve? Give as much detail as possible
We get a targeted list and send an email with a piece of content to download. We want the landing page to make someone want to download the piece of content
2: How are you driving traffic to your page?
3: What is your conversion goal?
Just to get clicks from the email to the landing page and then click the download now
4: Provide a link to your published landing page / convertable:
Landing page isn’t built yet - here’s the mock up: https://cloud.esker.com/fm/others/email_lp_mockup.png