1: What challenge are you currently trying to solve?
I’m trying to build an email list of prospective backers for when we go live on kickstarter next month.
My conversion rate is very low < 2% of visitors leave their email. I’ve had several hundred visitors in the last week but only 15 email addresses. Primary Market - USA, Secondary - Canada and EU.
2: How are you driving traffic to your page?
Reddit and Facebook Ads so far. Doing split testing.
3: What is your conversion goal?
10-20% would be good, I think. As that will make it cost effective to generate leads. I realize that for crowdfunding not many people would be interested in signing up and then later pay and then wait to receive the goods. I’m open to feedback on what is a good target for Crowdfunding lead generation.
4: Paste a link to your published landing page / popup:
I have following three variations. Please check them out and provide a feedback on the Page/Video.
Thanks in advance.