1: What challenge are you currently trying to solve? Give as much detail as possible
Fundamentally we’re trying to generate sales at our eCommerce site. The hypothesis is that better quality traffic will lead to better sales, and by educating the user on our proposition will create better traffic - hence a landing page where everything is explained in one place.
2: How are you driving traffic to your page?
Top of funnel Facebook and Instagram ads
3: What is your conversion goal?
4: Provide a link to your published landing page / convertable: