I am considering switching to the https secure urls for my landing pages and I was wondering if that could/would have an adverse effect on my SEO rankings. We’ve been building our SEO rankings over a number of years and I don;t want to have this become an issue.
I intend to try a test campaign using a secure url just to see if we would get a lift in conversions. In the meantime I’d like to ensure that the switch won’t hurt our SEO rank.