1: What challenge are you currently trying to solve? Give as much detail as possible
Priority is phone calls, form fills are secondary. Two versions in test, one with problem solution, other solution only. Want to maximize weekday calls (weekends office is closed) - form is for off hours. Is the page motivating? Are we missing anything? Too much?
2: How are you driving traffic to your page?
Adwords and bing
3: What is your conversion goal?
Trying to figure out realistic goal for our kind of service, so can’t answer at this point. Any insight offered is appreciated.
4: Provide a link to your published landing page / convertable:
ex. http://www.landingpage.com/ http://contact.eldercarehomehealth.com/home-health-care/