Bing Phone Call Conversion


#1

Can anyone share how to set phone conversion tracking in Bing. I found one post of someone showing an event tracking but the picture was to small and I could not read the code.

Thank you


#2

Not sure how to do this directly with Bing, as I don’t advertise on Bing very often, but for call tracking in general, I use CallRail. It works nicely with Unbounce.


#3

Hey Oscar! We also use CallRail here for all our campaigns. Similar to AdWords, bing does use their own “tracking numbers” so you can quantify which ads/keywords generate the most calls. If you want to use event-based tracking have a look at the documentation here.

If you need a hand setting this up, give me a shout!