This thread is dedicated to those taking The 5 Steps To More Conversions course. If you’d like to join, we’d love to have you! You can sign up here.
As you now know, there are 5 elements that comprise a high converting landing page. They ensure the prospect is armed with all the information they need to decide to convert. In the last email, we suggested an activity you could try to ensure your campaign landing pages include all 5 elements:
On paper, sketch out a landing page for one of your campaigns that incorporates all five elements of a high-converting landing page. You don’t need to write out the benefits and social proof in full, but I’d really recommend taking a shot at the headline Ð it’s the most important part of keeping someone on your page.Share your sketches within this thread if you’d like feedback, or if you have any questions about when/why all 5 elements are necessary.